Augmenting client teams with additional staff to revamp a mobile application that enables users, hairstylists and barbershop owners to offer their services on one central platform.
- Mobile App Development
- Staff Augmentation
THE BACKGROUND
The client, ShearShare, was hoping to develop a new version of their platform on which users can find hair salons and barbershops, and stylists and shop owners could rent out their services and spaces, respectively. The previous version of their mobile app wasn’t going to fit their plans for scaling and they lacked the internal resources to dedicate to building an entire new platform. They tapped our team at CXR Agency to execute their vision so they could continue expanding their enterprise and reshape the industry.
THE BACKGROUND
CHALLENGES
CHALLENGES
- Timeline: With limited internal resources and a tight timeline, ShearShare needed a fully-functioning app in just four months.
- Payments: The ShearShare team wanted to use Stripe to accept payments, but they ran into issues with this because it wasn’t possible for in-app purchases – leaving them looking for other solutions.
- Code structures: An existing (but incomplete) app framework needed to be completely rewritten with new parameters and standards to be set by the client.
THE SOLUTION
Deployment of a full-fledged mobile app featuring multiple user classes, a custom API for in-app payments, and full messaging and communications capabilities.
THE SOLUTION
FEATURES + PROCESS
Because Apple doesn’t allow in-app payments to be conducted via Stripe, the CXR Agency team created a custom API for the payment gateway. This allows users to send and receive payments in the app while staying within the parameters of the app store guidelines.
The client had already designed the entire app, so our team was able to skip the design process and go straight to development – ironing out any issues along the way to ensure smooth operation and user experience.
To manage dynamic, core elements of the app such as stylist availability, store availability and payment confirmations, our team created custom APIs to ensure these operations could work seamlessly in the background.
RESULTS
After the first full launch, ShearShare saw a 70% increase in downloads month over month, as well as an increase of their download to registration rate from 60% to 80%. Customers have shared that they’re loving the new interface and premium in-app experience.